As the graphic designer for CIIP (Centro Integral de Innovación Profesional), I played a key role in formalizing the brand identity of this consultancy. CIIP specializes in identifying training needs and developing human capital through tailored solutions. Their mission is to enhance the skills and competencies of employees across all levels, supporting both personal and organizational growth.
I focused on creating a visual identity that reflects CIIP’s core values of innovation, professionalism, and collaboration. From the logo design to the brand's color palette and typography choices, every element was carefully crafted to convey trust, modernity, and adaptability. The branding supports CIIP's goal of providing cutting-edge educational solutions, such as custom courses, mentorship, and consultancy services, all adapted to the ever-evolving market landscape.